Since its inception Audacious has been about helping students start up through a two-part competition (which you can read more
about on the Challenge page). But firstly, what is starting-up?
In essence, it’s about starting a business. But it’s also so much more. Being your own boss. Taking a risk. Doing what you love. Audacious is about facilitating a community where an alternative to traditional employment can foster, both through providing starters with useful contacts and skills, as well as an environment in which we can inspire
and motivate one another.
The competition is only one part of Audacious. In fact, anyone can be involved. If you’re starting up in Dunedin whether you’re a student or otherwise, you’re welcome to join the community – attend Audacious
events, work in the Audacious space at 63 Clyde St, speak to our
Entrepreneurs in Residence or simply ask for help!
A BRIEF HISTORY
Audacious started 5 years ago with the vision of Dunedin becoming
a magnet for young entrepreneurs. It has run a student business
idea and business plan competition since then. While student
business competitions happen in some other cities, Dunedin is
the only place that has a business coach working directly with
the students to turn their ideas into reality
Previous winners of the Audacious competition include Medikidz,
which has created more than a million comic books that help
explain medical conditions to children, and Language Perfect which
sells its language learning software to the world from its base in
The Audacious competition is now embedded in a
number of courses at the University and Polytechnic, as the
lecturers have seen the benefits the programme offers. It is
open to all tertiary students and around half of those who enter
are not business school students.
WHAT’S WITH THE FOX?
The fox is an opportunist, observing, knowing and makes the most
of its environment- behaviour you would also expect for anyone starting up their own business. Foxes are also cunning, strategic, quick-thinking, clever, and determined- all admirable traits for people who are starting up.
-Scott Savage (Audacious brand & logo designer)